Unit1InternationalTrade

Unit1Quiz

1、单选题:
‏The price in an export sales contract should be quoted in __________ .‌‏‌
选项:
A: USD120/ctn FOB    
B: USD110/bag Shanghai
C: USD140 CFR Shanghai  
D: USD100/unit CIF New York
答案: 【 USD100/unit CIF New York

2、单选题:
‌The term “______ exports of goods” means the trade value of exports which “have been adjusted for price changes".‌‌‌
选项:
A: real
B: genuine
C: true
D: nominal
答案: 【 real

3、单选题:
‏Normally, a typical ____________ follows the pattern of prosperity, recession, depression, and recovery.‍‏‍
选项:
A: economic downturn
B: business cycle
C: economic surge
D: business decline
答案: 【 business cycle

4、单选题:
‍“美国制造业是主要的受益者。” The underlined expression “受益者” is ________ in English.‍‍‍
选项:
A: ledger
B: investor
C: beneficiary
D: receiver
答案: 【 beneficiary

5、单选题:
‍Securities are stocks, shares, bonds, or other certificates that you buy in order to earn regular interest from them or to sell them later for a profit. The Chinese version for “securities” is _________.​‍​
选项:
A: 有价证券
B: 股票债券
C: 抵押品
D: 安保措施
答案: 【 有价证券

6、多选题:
‌The year 1978 ________ the reforming and opening-up in China.‏
选项:
A: occurred
B: saw
C: witnessed
D: took place
答案: 【 saw ;
witnessed

7、多选题:
‍The global credit markets see little risk in lending, suggesting a climate that will accommodate borrowing.“Accommodate” here means _________. ‍
选项:
A: 适应
B: 票据融通
C: 满足…需求
D: 调解
答案: 【 适应;
满足…需求

8、判断题:
​International trade is the exchange of goods and merchandise across international boundaries or territories.‏
选项:
A: 正确
B: 错误
答案: 【 错误

9、判断题:
‍Few nations of the world have the raw materials, climate, technology, and skilled labor needed to produce all the goods and services they may desire. ​
选项:
A: 正确
B: 错误
答案: 【 正确

10、判断题:
​Attention to exports outweighs that to imports in America.‎
选项:
A: 正确
B: 错误
答案: 【 错误

11、判断题:
​Devaluation of the US dollar makes the prices of foreign currencies and products less expensive to Americans. ‎
选项:
A: 正确
B: 错误
答案: 【 错误

12、判断题:
​The three pillars of U.S. economic growth this year have been housing construction, business outlays for new buildings and equipment, and exports.‏
选项:
A: 正确
B: 错误
答案: 【 错误

13、判断题:
‏According to the article, the strong growth in economies overseas is not driven by their exports to America but by their own domestic demand. ‏
选项:
A: 正确
B: 错误
答案: 【 正确

14、判断题:
‌And the timing is especially favorable when the U.S. exporters can use the extra support of globalization.‍
选项:
A: 正确
B: 错误
答案: 【 正确

15、判断题:
‌European countries together with Japan account for about half of all U.S. exports.‌
选项:
A: 正确
B: 错误
答案: 【 错误

Unit2Marketing

Unit2Quiz

1、单选题:
‌If you're looking to boost customer satisfaction, one of the most promising places to start is____________.‏‌‏
选项:
A: customer management
B: customer service
C: financial goals
D: stakeholder interest
答案: 【 customer service

2、单选题:
​It is believed that increased satisfaction has a ____impact on consumer spending, cash flow, and business performance.‎
选项:
A: positive
B: negative
C: unknown
D: neutral
答案: 【 positive

3、单选题:
​A study of 200 companies shows a clear correlation between higher levels of customer satisfaction and______.‌​‌
选项:
A: stake risks
B: stock options
C: stock prices
D: share dividends
答案: 【 stock prices

4、单选题:
​Problems with service had a much______ than problems with the products themselves on customers’ likelihood to recommend a brand.‍​‍
选项:
A: larger effect
B: no effect
C: less effect
D: equal effect
答案: 【 larger effect

5、单选题:
‍Customer service calls involve direct interaction between ______.‎
选项:
A: companies and manufactures
B: manufactures and distributors
C: customers and distributors
D: companies and their customers
答案: 【 companies and their customers

6、单选题:
‏One possibility she is seriously considering is to introduce a line of sorbets based on exotic fruits like kiwi and mango and that use low-calorie sweeteners. What does the underlined word "exotic" probably mean?‎
选项:
A: tasty
B: foreign
C: toxic
D: native
答案: 【 foreign

7、单选题:
‍The stakes are high. What does the underlined word " stakes " probably mean?‌‍‌
选项:
A: stock
B: steak
C: shares
D: risk
答案: 【 risk

8、判断题:
‏Overall, ice cream sales in the U.S.have declined 1 to 2 percent in recent years, except for Haagen-Dazs and a few other super premium producers. ​
选项:
A: 正确
B: 错误
答案: 【 正确

9、判断题:
‏The decline in sales growth of super premium ice cream in the U.S. since the early 1990s is due to competition among ice cream producers.  ‏
选项:
A: 正确
B: 错误
答案: 【 错误

10、判断题:
‌Frozen yogurt sales have declined rapidly for a long time because many people didn’t like the tart taste. ‌
选项:
A: 正确
B: 错误
答案: 【 正确

11、判断题:
‍“Dessert junkies” are those people with yearning for low-fat frozen yogurt and low-fat ice cream. ​
选项:
A: 正确
B: 错误
答案: 【 正确

12、判断题:
‏The retail price of Haagen-Dazs is quite high when compared with other premium ice cream. ‍
选项:
A: 正确
B: 错误
答案: 【 正确

13、判断题:
‌Many consumers believe that low fat mean low calorie. ‏
选项:
A: 正确
B: 错误
答案: 【 错误

14、判断题:
‏As people notice consistent quality differences, customers’ attitudes improve or deteriorate quite quickly. ‎
选项:
A: 正确
B: 错误
答案: 【 正确

15、判断题:
‏Americans nowadays prefer low-fat ice creams rather than rich taste ice cream. ‌
选项:
A: 正确
B: 错误
答案: 【 错误

Unit3CommunicationinBusiness

Unit3Quiz

1、单选题:
‌Many apps can streamline and make your travels easier as well as save you money on flights and hotels. The underlined word here means _________‌
选项:
A: make it wasted
B: make it hard
C: make it easy
D: speed up 
答案: 【 speed up 

2、单选题:
‌Experts agree that _________ are the crucial factor to compelling presentations. ‍‌‍
选项:
A: examples 
B: numbers
C: stories
D: pictures
答案: 【 stories

3、单选题:
‏What is NOT the characteristic of communication __________ according to the definition of communication:‎‏‎
选项:
A: dynamic and on-going 
B: one-way 
C: message via commonly understood codes
D: shared meaning
答案: 【 one-way 

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