大学MOOC Modern Management(南方医科大学)1449985223 最新慕课完整章节测试答案
Chapter 11 Public Relationship Management
文章目录
- Chapter 11 Public Relationship Management
- Chapter 1Introduction to modern management
- Chapter 2 Planning and Making Decision
- Chapter 3Managerial Roles and Decisions
- Chapter 4 Strategic Planning
- Chapter 5Leadership in Organizations
- Chapter 6 Fundamentals of Organizing
- Chapter 7 Corporate Social Responsibility and Business Ethics
- Chapter 8 Human Resource Management
Chapter 11 Test
1、多选题:
Functions of Public Relations:
选项:
A: Planning
B: Research
C: Writing
D: Publicity
答案: 【 Planning;
Research;
Writing;
Publicity】
2、多选题:
The Value of Public Relations are:
选项:
A: Informative
B: Communication
C: A service to society
D: Relevant
答案: 【 Informative;
A service to society;
Relevant】
3、多选题:
The essential abilities of PR professionals are:
选项:
A: Problem-solving ability
B: Planning expertise
C: Writing skill
D: Research ability
答案: 【 Problem-solving ability;
Planning expertise;
Writing skill;
Research ability】
4、判断题:
Identifies policies, procedures, and actions that conflict with the public interest and organizational survival should be done by PR professionals.
选项:
A: 正确
B: 错误
答案: 【 正确】
5、判断题:
Public relations and marketing are all the same.
选项:
A: 正确
B: 错误
答案: 【 错误】
Chapter 1Introduction to modern management
Chapter1 Test
1、单选题:
what is the correct process for management?
选项:
A: planning-organizing-influencing-controlling
B: planning-influencing-controlling-organizing
C: planning-controlling-organizing-influencing
D: planning-organizing-controlling-influencing
答案: 【 planning-organizing-influencing-controlling】
2、单选题:
what is the relationship between management skill and management function?
选项:
A: Management skill is the ability to carry out the function of management for reaching goals.
B: management skill is another saying for management function
C: management function includes mannagement skills
D: management skill inclueds management function
答案: 【 Management skill is the ability to carry out the function of management for reaching goals.】
3、多选题:
what are the basic types of management resources?
选项:
A: human
B: monetary
C: capital
D: raw materials
答案: 【 human;
monetary;
capital;
raw materials】
4、判断题:
Efficiency refers to management’s useof organizational resources in meeting organizational goals.
选项:
A: 正确
B: 错误
答案: 【 错误】
5、判断题:
Effectiveness is the proportionof total organizational resources that contribute to productivity during the manufacturing process.
选项:
A: 正确
B: 错误
答案: 【 错误】
Chapter 2 Planning and Making Decision
Chapter 2 Test
1、单选题:
which plans are the standing plans?
选项:
A: programs
B: budgets
C: rules
D: travelling plans
答案: 【 rules】
2、单选题:
which one is not the dimension of a plan?
选项:
A: repetitiveness
B: scope
C: time
D: scheduling
答案: 【 scheduling】
3、单选题:
which one is a nonprogrammed decision?
选项:
A: making a decision that whether a supermarket should carry an additional type of bread
B: making a decision that how products will be arranged on the shelves of a supermarket
C: making a decision that how products will be sold on the Taobao platform
D: making a decision that how the tickets of movies will be sold on the Electronic Business platform
答案: 【 making a decision that whether a supermarket should carry an additional type of bread
